The Blackout

In the face of an unexpected and «not short» power cut like yesterday’s, we realize the fragility of all the comforts to which we are accustomed.

But what can you do during the hours when there is no electricity, technology, hyper connectivity,… in your life?

First and foremost: KEEP THE CALM.

I heard on the radio that they recommended taking the children to school so that they would not notice the situation, so as not to create something like a traumatic situation for them.

Being offline for a few hours is NOT a traumatic situation.

Some of us have lived summers without electricity due to lack of energy and it was an exciting, fun time,… go out to play without light!

Our children, young people, children, must know that energy IS NOT infinite. That it is fragile, that it is not something that we have by spontaneous generation.

We have to teach them what to do in cases like yesterday’s, without dramatizing them, because, until not long ago, it was not so unusual for it to happen, and we have all survived without trauma.

And now, take advantage of the situation:

Grab a pen and paper. No waiting for the Wi-Fi to return. Plan. Write down new ideas for your business, improvements you know you need to make, products you could launch. The head continues to work even if the screen is off. The younger ones, write about the day that is happening.

Do a strategic review. Where are you going? Your SaaS, your website, your app, your project… are really aligned with what you want to build? Reflecting without distractions can give you more clarity than a thousand hours in front of the computer. The youngest, what do you want to study? How do you see your future? What would you like to do?

Update your vision. Sometimes it’s not that there is a lack of energy in the world, it’s that we lack energy inside. Rewrite your why. Remind yourself why you started and where you want to go.

Connect with your users. No internet? Perfect. Think of a personal letter you would write to them. Not a cold email. A real letter. What would you say to them so that they continue to believe in you? Then you turn it into a post, a newsletter, an advertising campaign, a LinkedIn post…

Learn something fast. Always have books on hand or downloaded documents and books. Study while others only complain about the blackout.

Strengthen your relationships. In the digital world, the real energy is still human. Connect with those close to you. Talk, share,…

RECHARGE YOUR MIND. The power cut is a camouflaged opportunity. Rest. Go for a walk. Meditate for five minutes. Do sports.

You will see how there is life without internet 🙂

Sígueme en redes sociales

Scroll to Top